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Online Auctions
As popular as they are, online auctions should be approached with care. Many times, merchandise is offered that either may be illegal, fraudulent, or simply doesn't exist, and the vendor takes your money and runs. So what can you do to protect...
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4 Tips To Saving A Bundle At Your Next Car Auction
Many of us have been at the car dealership and have been drained by a salesperson during price negotiations for the purchase of a new car. Most people give in too easily or do not negotiate at all to avoid the dreadful act. This only means more...
Afraid to buy a horse at Public Auction?
Here are 5 things to do to put the odds of getting a good horse in your favor. Let me share a short story with you about public horse auctions and my friend Jack. I'll show you how to buy a horse at auction so you won't get burned. Jack,...
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How to Make Money on ebay Auctions
"Going once, going twice...", that is usually the phrase
associated to the traditional practice of auctioning. This has
indeed changed with the advent of the internet particularly the
emergence of the ebay explosion. Ebay made auctioning...
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The Top Ten Tips For Auction Success!
If you were to look through eBay, or any other online auction site for that matter,you would find that many people make some very basic mistakes. And, they repeat these mistakes over and over again. As indicated in my book "eBay Marketing Wholesale SourcePak" with a little common sense these mistakes are completely preventable. So to prevent you from making these very same mistakes I have put together the Top Ten Tips For Auction Success.
10. Shipping
Always state what your shipping price will be. And, Do Not try to rip off your buyers by inflating the shipping price to increase your profit. Believe it or not, people do have a fair idea of what shipping costs should be. If they feel you are inflating your shipping price they will not bid on your item and may not look at any of your other auctions either from fear of being ripped off.
9. Customer Support
You must respond to all emails regarding your auctions. Yes, responding to emails is time consuming. But, if you don't, that potential bidder will look elsewhere for the product and you will have lost yourself a customer.
8. Reserve Price
Do your research on the price for your item. If you must use a reserve price keep it real. If you over price your item you will not get as many bids. And, while all good marketers know there is a time and place for the Reserve Auction, you may actually get more bids using no reserve pricing at all. Do your research to help you make this decision.
7. Item Condition
You must let bidders know what condition your item is in. Is it new and in it's packaging, or used but like new condition. Does it have any imperfections they should be made aware of. A potential bidders will want to know what condition your item is in before making any bids.
6. Terms
This could come under the heading Customer Service. If you have terms on your auction page that read something like this "Not Responsible For Item Once Shipped" or "Item Sold As Is" you will get less bidders for that auction. Be a responsible eBayer, have insurance on the item that your buyer can purchase. And be sure to have some sort of guarantee on your products.
5. Feedback
One of the most important parts of your eBay Business. Feedback is a method eBay uses to allow buyers and sellers to record their experiences with each other. Then, others can check out the feedback of any eBayer they wish to
deal with, to see if there has been any negative comments left. Therefore, it is extremely important to keep your feedback rating positive.
4. Auction Start/Close Time
You must plan your auction start/close time around the bidders you wish to attract to your auction. If the product you are selling appeals to the working woman, the best time to start/end your auction would be in the evening or on the weekend. Always create a profile on your product and what group of the population you are selling to.
3. Item Description
Not enough information or too much rambling of information will discourage people from bidding. So too will to many typos. Your item description must be clean and concise. Succinctly provide all the information required to describe the item sufficiently and create buyer interest.
2. Image
You need to use an image on your auction page. Remember a picture is worth a 1000 words! Potential bidders will want to see what the item looks like before they make a bid. With digital cameras, being so affordable these days adding an image to your auction page is easier then ever. But, make sure the image is clear and well lit to show it's detail or any imperfections it may have. Also, keep the image at a reasonable pixel size so your auction page doesn't take to long to load.
1. Headlines
This is the most important issue for getting more bidders to your auction page. You must include words that people will search on eBay. And, you must make your headline enticing, so potential bidders will click it. If you are selling an antique make-up table a headline saying old vanity table would not pull in a lot of bidders. But, if you said something like "Vintage Vanity Table - Mint Condition - Collectors Item" not only would you get more potential bidders to view your auction, you would also be using words people would search eBay for. Your auction title would appear in searches for Vintage, Vanity Tables, Collectors Items. Therefore, allowing even more potential bidders to see your headline.
Happy Selling!
Joe Clare
Joe Clare is an active Netpreneur and eBayer! He is the author of numerous articles on how to make money online and be successful on eBay! Check out his latest Best Selling eBook "eBay Marketing Wholesale SourcePak" Your Passport to Success! at www.ebooksnsoftware.com
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